Blog
Articles for restaurant and café owners
A weekly article on menu management, pricing, and guest experience, written from real work with Egyptian restaurants.
Menu design
How to order your menu sections so guests decide fasterSection order is not decoration. Guests decide in the first 20 seconds, and the right order cuts hesitation and lifts the average ticket.
12 July 20267 min read
Pricing
Pricing options: when to charge for an extra and when to include itFree extras raise satisfaction but eat margin. We split extras into three types and set a pricing rule for each.
4 July 20266 min read
Operations
Sold out during a rush? A three-step planHiding the item is one step. What matters more is handling the orders already on it and bringing it back cleanly.
28 June 20265 min read
Marketing
The QR code on the table: mistakes that reduce scansStand placement, code size, and the line under it all matter. We gathered notes from 40 branches into a short list.
21 June 20264 min read
Case studies
A Maadi café saved eight working hours a weekThey used to reprint the menu every two weeks. We spoke to the owner about the switch and what actually improved.
14 June 20268 min read
Menu design
Item photos: shooting a decent menu with just a phoneYou do not need a studio. Side window light, one background, a fixed angle — and you get consistent shots for every item.
6 June 20266 min read
See it live
Open a working menu in your language and try every interaction.